• Pigment-free - contains no artificial colour pigment.
• Lightens colour intensity by reducing the pigment concentration.
• Creates softer, lighter tones without changing the underlying shade direction.
• Expands the colour palette for more customized and versatile results.
• Equal parts Pure + colour shade can provide a result similar to using a higher-level shade.

Example: Mixing equal parts of Pure and a colour shade reduces the pigment concentration, creating a lighter result similar to using a higher-level shade.

Formula: 20 g Hair Color + 20 g Pure + 60 g Cream Activator / Lux Activator

Mixing Ratio: 1:1.5