This bond-fortifying shampoo gently cleanses while strengthening damaged hair from heat, chemicals, and daily stress. Ideal for all hair types, especially high porosity, it leaves strands 2x stronger with 55% less breakage after one use. Safe for color-treated hair. When used as a system. Clinically tested.

• Strengthens damaged hair from everyday stress, heat, and chemical treatments
• Leaves hair 2x stronger with 55% less breakage after one use
• Luxurious lather gently cleanses while reducing breakage
• Safe for color-treated hair

1. Massage a quarter-sized amount into wet hair and rinse.
2. Double cleanse for deeper results.
3. Follow with the Kure Strength Repair Conditioner.
4. Use regularly as part of your wash routine.