{"product_id":"joico-color-intensity-semi-permanent-light-purple","title":"JOICO Color Intensity Semi-Permanent Light Purple","description":"\u003cp\u003eJoico Color Intensity is a semi-permanent hair color line featuring highly concentrated, vivid pigments for bold, long-lasting results. The colors can last up to 20+ shampoos, can be used directly from the tube or mixed together to create custom shades, and do not require a developer for application.\u003c\/p\u003e\n\u003cp\u003ePrelighten Level: \u003cstrong\u003e10 and up\u003c\/strong\u003e\u003c\/p\u003e","brand":"JOICO","offers":[{"title":"Default Title","offer_id":48363580948739,"sku":null,"price":18.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0760\/2536\/4739\/files\/lightpurple.jpg?v=1781135484","url":"https:\/\/artemisbeauty.ca\/products\/joico-color-intensity-semi-permanent-light-purple","provider":"Artemis Beauty","version":"1.0","type":"link"}